Marketing to many business is selling in a large scale. It is the key to any business and/or organization success regardless of size.
Dictionary.com defines marketing as:
noun the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.
At T-Shirts Etc. West Houston, marketing is a conversation between us and our customers. Great conversations lead to great understanding of needs and great insights of these needs lead to great service and great products with best suited print process delivered through by engaging the customer experiences. For us, experiences create a bond made on trust, respect and value.
“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” ~ Peter F. Drucker
Great marketing is putting customers needs and want ahead of the desire to sell with a goal of customer satisfaction. Show customers the desire and interest in solving problems.
Marketing impacts Branding - it helps build brands with positive and/or negative experiences. A brand
"Marketing is like an educated form of gambling … you don't really know the the right recipe and you never will" ~ Dominic Rosacci of Superior Ink
Types of Marketing - "online" or "offline".
Offline meaning the traditional way such as:
Advertising in print
Online meaning digitally such as:
Social Media marketing - Use of social networks like Facebook, Instagram, and Twitter to build relationships with existing customers and reach a wider audience through digital word-of-mouth
Influencer marketing - Use accounts with many followers on social network channels to promote products and/or services.
Email marketing - Sending of regular email communications to subscribers who have signed up to your list to build relationships.
Content Marketing - Publishing content in different forms to build brand awareness and nurture relationships with customers. Blogging is one way.
Search engine optimization
What does Marketing mean to you all? leave a comment !! and lets make 2022 a great one!!
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